YouTube stars KSI and Logan Paul – who have nearly 40 million subscribers between them – will do battle this weekend in their first professional boxing matches.
Naturally, there has been plenty of comments about Eddie Hearn promoting this fight and the fact that the two men were allowed to go professional.
Furthermore, Billy Joe Saunders is the current WBO super middleweight champion and he is on the undercard, so to speak.
Boxing purists can’t get their head around that, but Saunders certainly has.
Saunders told The Sun: “I have always thought that ‘main event’ and ‘chief support’ is bulls***, the best fight of the night steals the show.
“Being told ‘you are top of the bill’ is b******* to me because long before the fight you know your opponent and your purse.
“The rest doesn’t matter as long as you put on a good performance. I made mistakes early in my career but now I want my name out there for the right reasons.
“I want the fights with Canelo, Golovkin and Danny Jacobs.”
To get those fights, BJS is well aware that he needs to get himself out there as a money attraction and he sees this as the perfect opportunity.
“I can go to LA in front of 20,000 with two guys who got 10million-plus views in just their press conference.
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“If I take five or ten per cent of their crowd with a good show then I am establishing my name in America and giving myself a better chance of getting a Golovkin or Canelo.
“You want to call it ‘undercard’, I just know I am on the bill, end of story.”